Registered New Zealand marine conservation charity, Hector’s Protectors, commissioned The Different to develop it an identity that would appeal to a modern and brave demographic and inspire feelings of nurture and resolve. The result is a Banksy-inspired identity that has quickly grown an audience of many thousands fighting to protect the critically endangered Hector’s and Maui dolphins.
![](https://www.thedifferent.co.nz/wp-content/uploads/2014/10/the-lab-feature-image-400x400.jpg)